Shamrock Marketing Campaigns

How to Score Brownie Points

Focused on our promotional & premium products services this four-touch campaign included both print and digital communication and an opportunity for recipients to receive a gourmet brownie mix by completing the information on a landing page.

Shamrock’s brownie campaign – an integrated marketing campaign for sales reps promoting premium and promotional products
Multi-touch marketing campaign for Shamrock sales reps including postcard, custom box with brownie treats, email and Shamrock-branded gift

It’s a Jungle out there

Branded animal crackers were used in this mailer promoting our marketing services, followed up a few days later by a postcard and an email directing the recipient to visit a landing page. When the recipient filled out the form, a packet of jungle coffee and a custom mug set was sent in response.

Shamrock’s jungle campaign - integrated direct mail campaign promoting marketing and creative services

Warm up your Cold Leads

The Warm Up Your Cold Leads campaign was used to spread the message we can help re-energize cold leads. Branded Red Hots candy was followed up with a postcard and an email directing the recipient to get their own bottle of gourmet hot sauce.

Shamrock’s red hot campaign – integrated direct mail campaign promoting services to warm up cold leads including a postcard, custom box with red hot candies, email and Shamrock grilling set

Feeling Lucky?

Designed to promote our marketing asset management platform, the Feeling Lucky campaign included Lucky Charms cereal, a postcard, email and landing page offering a grill set as a giveaway.

Multi-touch marketing campaign for Shamrock sales reps including a postcard, custom box with Lucky Charms cereal, email and Shamrock-branded gift
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