10 Tips for Building Brand Loyalty

Does your brand have a dedicated following? Whether you sell pizzas or insurance policies, brand loyalty matters; it’s good for business. Attracting and maintaining customers long term ultimately leads to increased profits: According to Adobe, repeat customers buy nearly 30% more items per order than first-time shoppers and are nine times more likely to convert…

Culture Matters. blog part 1 of 2

Mission statements. Core values. These are the guiding principles that capture the essence of our businesses, articulating who we are, what we do, and why we do it. But these words on paper are only effective if they translate into everyday action. That action is something we’re deliberate about at Shamrock: We work to align…