Website Lead Generation Tips You Need to Know

You wouldn’t meet with a prospective customer without being prepared to discuss the value you bring to the table; that would be an opportunity missed. Similarly, you don’t want visitors to log on to your website without providing them with essential information and a means for continued dialogue. Website lead generation tools do just that:…

Marketing Tips For Non-profits

While most non-profit organizations are strapped with doing a lot more with a lot less, among their greatest challenges is to stand out among other non-profits vying for donors’ attention—and dollars. In today’s digital age, there are a host of simple and inexpensive ways for a non-profit to stretch their budget, while optimizing marketing efforts…

Tips For Successful Event Marketing

A successful special event takes more than an engaging program and an open bar, it requires strategic marketing to drive attendance at, and create a buzz surrounding, the event experience. Following is an essential event marketing checklist to keep the effort on track: Why/Who? Consider these questions first: Why and to whom are you marketing…