THE BIG THREE

Winning in business today is the game of three: 1.  Using social media as part of your communication tool box 2.  Incorporating new technology into the equation 3.  Making sure your business is up to speed and that you understand how to best use 1 and 2 In some ways, it’s a tougher game. Just…

WHAT’S ON YOUR SOCIAL CALENDAR?

Blog Alert! — Bob has handed this week’s post over to a guest. Kasey Crabtree is our own social media expert, as well as one of our finest sales executives, with extra duties as Shamrock’s social media specialist. This year Kasey has the honor of being the City Lead Organizer for Cleveland’s Twestival 2011, a…

HEARD ON THE STREET – Part Two

In Part One, I shared some statistics about the ravenous appetite mobile has for gaining new followers. Here’s just one more. ABI Research (a marketing research firm in New York), estimates that mobile marketing will explode during the next five years. ABI suggests that display ad budgets will especially skyrocket, with mobile ad spend bursting…