Happy Thanksgiving
Thanksgiving greetings from the Shamrock Companies.
Did you know companies with strong corporate cultures have 21% higher profitability? Corporate culture is the lifeblood of any organization. A healthy workplace culture where people are happy and feel safe and secure sets you apart from your competitors helps attract and retain great talent and drives productivity and innovation. But, with today’s competitive job…
DetailsIf you’ve ever been stumped by a question during a meeting or put on the spot to give a presentation to a group, you know that the ability to think clearly and communicate effectively under pressure is an invaluable asset. This insightful article from Fast Company delves into strategies for enhancing your cognitive agility, mastering…
DetailsThe temperatures are falling. That means it’s time to start thinking about cold-weather corporate swag for all your brand needs, like refreshing your online store, shopping employee, customer, and supplier gifts, and updating your onboarding kits. The latest seasonable swag is a great way to keep your employees, customers, and suppliers warm and comfortable this…
DetailsIn today’s digital era, generic marketing messages no longer cut it. Consumers are bombarded with a constant stream of content, so to stand out, your brand must deliver personalized experiences that align with your audience’s interests and preferences. Personalized content is critical to capturing attention, fostering brand loyalty, and ultimately driving conversions. The Search Engine…
DetailsIf you’re in the Cleveland area and are looking for fresh new corporate gifts, onboarding kit essentials, incentive prizes, or updated brand swag, you’re in luck. Next Tuesday, October 24, 2023, at 10:00am, we’re bringing it back: the Shamrock In-person Product Showcase. Join us for this free event at the Holiday Inn, 6001 Rockside Road…
DetailsAs marketers, we constantly seek effective ways to connect with our audience and make a lasting impression. Integrated marketing has emerged as a powerful strategy to get there by creating a cohesive, consistent, and impactful brand experience. What is integrated marketing? Integrated marketing is a holistic approach that unifies all marketing efforts to convey a…
DetailsToday, we live in a hyper-digital age where screens dominate our lives. So, while you might be tempted to think that print marketing is a relic of the past, nothing could be further from the truth. Print marketing continues to be a powerful and relevant tool for businesses looking to connect with their audience in a meaningful…
DetailsCustomer loyalty is the secret sauce for creating long-term brand success. But how exactly do you earn it and keep it going? Retail Brew offers customer loyalty strategies with relatable examples of brands doing it right. Below, we’re reprinting the Retail Brew article in its entirety: Amelia Kinsinger In 2015, a direct-to-consumer brand launched with…
DetailsThe traditional employee performance review: It’s an annual exercise dreaded by most employees and managers alike. Beyond the apparent lack of appeal, are reviews worth the time invested? Are they beneficial for the company? Or the employee? I’ve been reviewing our annual performance review process—the questions, the scorecard grading scale—and I’m wondering: What are we…
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