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Take Your Brand Viral with Experiential Marketing

More experiences. Less stuff. That pretty much sums up the millennial mindset. Today, more young adults are choosing experiences over possessions…like travel over a new car; or concert tickets instead of designer shoes. Experiences matter—not only in everyday life, but also in marketing. The rise of experiential marketing gives today’s mobile-driven consumers what they want:…

Stop What You’re Doing: Make Video Marketing A Priority

It’s third quarter 2019 and the engaging power of video is still dominating the social media stage. And here’s why it matters to your brand: Video makes engaging connections and starts a brand-centered conversation with your customers. More than any other channel, video quickly and effectively delivers your brand message: Social video generates 1,200% more…

Online-Marketing-Blog

Nonprofit Marketing Tips

While most nonprofit organizations are strapped with doing a lot more with a lot less, among their greatest challenges is to stand out among other nonprofits vying for donors’ attention—and dollars. In today’s digital age, there are a host of simple and inexpensive ways for nonprofits to stretch their budget, while optimizing marketing efforts to…

5 Digital Advertising Tips To Maximize Your Next Campaign

Digital advertising has hit its stride—and shows no signs of slowing down. As consumers, it feeds our desire for on-demand information; and as advertisers, digital channels deliver instant gratification through real-time feedback. Unlike the old days of launching campaigns and waiting on outcomes, modern digital advertising provides campaign tracking and results that help us to…