Tailgating season is back! And if you’re ready to take your game day celebrations to the next level, we have just the playbook for you. Our team has assembled the ultimate tailgating MVPs: The latest branded promotional products, swag, and apparel on every fan’s wish list.
Grow your brand. Rep your team.
Beyond showing off your team spirit, trending swag is a fantastic tool for promoting community and camaraderie, boosting morale, and extending your brand reach. The right promo and apparel items can leave a lasting impression on your tailgate guests, fellow fans, and passersby long after the parking lot clears.
Tap the Full Potential of Promotional Products & Swag This Season
To make those valuable brand impressions, create and follow a promotional product strategy that ensures your swag is consistent with your brand, relevant to your audience, and high-quality. Beyond selecting the right items for your tailgate promos, be sure you’ve got a detailed distribution plan. Whether you build custom game day kits or hand out swag at a meeting or tailgate event, be thoughtful about your approach to get your branded promo in the hands of your target audience.
Trending Tailgate Promotional Products & Swag
Wherever you gather for game day fun this season, we’ve covered you with a full lineup of brandable gear, accessories, and apparel to stoke team spirit, start great conversations, and build relationships.
Drinkware & Coolers
Cold drinks and tailgates go hand in hand. So, keeping your beverages cold with a nod to your brand is a big win for every tailgate: Reusable water bottles and drink cups are a great way to stay hydrated and help the environment. Choose from insulated aluminum cups and bottles, reusable silicone pint glasses, and Koozies. There are many options for high-performance coolers, including easy-to-tote rolling coolers, soft-sided portables, and bar coolers and carts. Plus, hybrid models like Igloo’s brilliant cooler/boombox combo that keeps drinks cold and plays tunes all day: the Playmate Kool Tunes, and Frio’s 45qt Cooler Backrest that doubles as a comfy tailgate seat.
Apparel & Accessories
Swag is a way of life on game day. Stock up on popular branded apparel and accessories in team colors: Choose from hats, caps, and beanies, plus sunglasses, fanny packs, and bandanas—also a big hit for pets. Always a fan favorite, t-shirts and hoodies are tailgate staples, tank tops, rain slickers, and scarves for when the weather cools.
Grilling & Food
Tailgate cuisine has become almost as big as the game itself. So, step it up and outfit your tailgate party with the best, including portable grills, smokers, and pizza ovens. And don’t forget the accessories like branded table covers, BBQ grilling tool sets, charcuterie boards, serving trays, and bowls. Plus, when the sun goes down, turn on The Nightlife, an inflatable LED light and speaker combo, or choose a portable firepit for ambiance and warmth.
Fun & Games
Tailgating isn’t just about the game; it’s about the memories you create with your family, friends, and fellow fans. Branded promo and swag play a crucial role in enhancing those experiences. Assemble a fun-filled event experience with team-inspired games like Frisbee, portable cornhole, giant 4-in-a-row, or pong. To set the stage, add branded flags and inflatables, with foldable tents, umbrellas, chairs, and party tables to keep guests comfortable all day.
Don’t drop the ball. No matter which team you’re rooting for, your brand can score big with an elevated tailgate experience. And we can help by assisting you with choosing the on-trend tailgate swag and accessories to last through the season.
Repping your team and outfitting your tailgate is just one call away. Reach out to see how we can help you get game day ready.
