Blog Alert! — Bob has handed this week’s post over to a guest. Kasey Crabtree is our own social media expert, as well as one of our finest sales executives, with extra duties as Shamrock’s social media specialist. This year Kasey has the honor of being the City Lead Organizer for Cleveland’s Twestival 2011, a…
In Part One, I shared some statistics about the ravenous appetite mobile has for gaining new followers. Here’s just one more. ABI Research (a marketing research firm in New York), estimates that mobile marketing will explode during the next five years. ABI suggests that display ad budgets will especially skyrocket, with mobile ad spend bursting…
Today, heard on the street means a lot more than talk about the stock market. Walk along any street in America today, and you see people gazing into a small, handheld device and using their thumbs in quick staccato, making a soft tapping sound. With their heads bent and their fingers waving to a beat…