Summer’s here! As temperatures heat up, it’s time to slow down and enjoy the best the season has to offer at backyard barbecues, on road trips, at festivals, and more.
If you’re looking for on-trend, summer-inspired promotional items and swag to rep your brand, we’ve got you covered. These hot—and brandable—summer essentials will be on everyone’s promo product wish list this season. They’re fresh, practical, and because these promotional items have long shelf lives, they can help you build brand recognition all summer long, and well beyond.
Classic summer items that look good on your brand.
Solo Stove smokeless portable fire pit
What’s better than gathering around a fire with your family and friends? It’s getting that captivating, memory-making fire experience, but without collecting firewood or stoking the flames. The sleek stainless steel Solo Stove is the hottest new item in outdoor living—and it can be handsomely branded to create long-lasting brand exposure.
Portable Bluetooth speakers
Music and good times just go together, which is why mini speakers are an ideal branded gift or giveaway for the summer. There are many great options from brands like Sonos and Bose (and from budget-friendly off-brands, too). These fun-size speakers deliver big performance features like deep, premium sound, extra-long battery life, extended range, waterproof/shockproof cases, and clip-on functionality.
Insulated soft-sided coolers
From picnics to boating to baseball practice, collapsible cooler bags are essential gear for summer activities. Unlike hard coolers, these portable, lightweight coolers conveniently pack away when not in use. And they offer excellent thermal protection to keep food and beverages colder longer.
Folding chairs and pop-up tables
If you’re looking for a branded items with style, functionality, and staying power, collapsible outdoor chairs and tables are hard to beat. These grab-and-go accessories are essential for a variety of activities, from camping to tailgating. With their durable construction and versatility, branded chairs and tables afford repeat brand impressions over the long term for excellent ROI.
Here’s what’s trending in branded apparel this summer.
Long sleeve performance shirts
Providing full coverage and UV protection, these lightweight performance-fabric shirts are ideal for almost any outdoor summer activity. Consider subtle branding placement with your logo on the sleeve or along the back collar.
Cooling towels
When the temperature climbs, cooling towels are a great way to decrease your body temperature quickly. Simply run the towel under cold water, wring and wrap it behind your neck for soothing relief. Great to keep in your gym bag or backpack.
Popular eco-friendly items for the summer season.
Kai glass bottles
Keeping hydrated is essential more than ever in the hot summer months. Ditching plastic and switching to reusable water bottles is a simple solution that saves you money and helps the environment. What’s more, these eco-responsible Kai water bottles demonstrate your brand’s commitment to sustainability and promoting a healthy lifestyle.
Reusable drinking straws
For summer sips with sustainability, choose stainless steel or bamboo drinking straws. Many have handy carrying cases and cleaning brushes. These eco-friendly straws make great giveaways at summer events where people are gathering to enjoy food and drinks; to include in branded summer survival kits; or for restaurants to provide as an alternative to plastic straws.
If you’re looking to make a major brand impact on a minimal budget, think about branding high-demand seasonal items such as sunglasses, reusable tote bags, convenience-size sunscreen, lip balm, and hand sanitizer. These products make ideal giveaways or to include as part of a seasonal kit or package.
These are just a sampling of the promotional products that are making waves right now. If you’d like more promotional product ideas for the summer or a special event or campaign, reach out at tberry@shamrockcompanies.net.
